Google Ads Management for Businesses
Ads that show when customers search Google for what you sell: on Search, Display, Shopping, YouTube and Performance Max. Basic, advanced or full-service management for large budgets; the ad budget is paid separately. Online, for businesses anywhere.
Features
Search
Ads in the search results, when the customer searches.
Display and YouTube
Banners on Google partner sites and video on YouTube.
Shopping and Performance Max
Your online shop's products, with photo and price.
Remarketing
Ads for people who have already visited your site.
What Google Ads is, and when it pays
Google Ads shows your ad when someone searches Google for what you sell; on Search campaigns you pay when they click. That is the main difference from social media: there the ad reaches people while they scroll, here it reaches the person who is searching. Google Ads pays when your customers search Google for the service or product: a plumber in Durrës, a hotel for the weekend, a product by name.
Three levels of management
Management comes in three levels: basic, advanced and full service for large budgets. The ad budget is paid separately and set together with you before launch, based on the goal, the competition and where your customers are. The management price is set for each client; you get a free quote before the campaign starts.
Campaign types
Search shows text ads in the search results. Display shows banners on Google partner sites. Shopping shows the products of an online shop with photo and price. YouTube shows video ads. Performance Max combines Google's channels in one campaign. Remarketing shows ads to people who have already visited your site. The campaign types are chosen to fit your goal.
Google Ads or SEO
Google Ads brings visitors for as long as you pay for the ads; SEO builds organic positions that stay without an ad budget, but takes months. IT Durrës offers both: SEO for long-term growth and Google Ads for today's demand. Every ad leads to a page; when that page does not exist yet, IT Durrës builds it as a landing page.
Process
Goal
What you want: calls, orders or bookings.
Campaign
Campaign types and budget, set together with you.
Launch
The ads start showing on Google.
Optimisation
Campaigns are adjusted based on the results.
Benefits
A management price kept separate from the ad budget
Search, Display, Shopping, YouTube and Performance Max
The budget is set together with you before launch
The ads and the page they lead to from one team
Frequently Asked Questions
Ready for customers from Google?
Tell us what you sell and where your customers are — get a free quote before the campaign starts.
Request a free quoteRelated Services
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